VyStar Credit Union
Served as Senior Vice President of People and Culture and earned the Credit Union Development Educator designation.
About Braswell Group®
Leadership lived, not just taught.
Braswell Group® was founded by Allie L. Braswell, Jr., MA, CUDE, whose perspective has been shaped by decades of service and leadership across military, corporate, financial services, government, and nonprofit environments.
He brings the candor of someone who has led people, managed complex operations, navigated change, and learned firsthand that organizational performance is inseparable from relationships.
People do their best work when they feel seen, valued, respected, and understood.— Allie L. Braswell, Jr.
The Belief Behind the Work
Leadership is also how people experience the leader.
Leadership is not only what a leader decides or accomplishes. It is whether those experiences create trust, commitment, and the willingness to contribute their best.
That belief became the foundation of Braswell Group®: help leaders change how they show up for people, strengthen the relationships within their organizations, and create the conditions for stronger performance.
Experience
Experience that shaped the work
The Braswell Group® approach was shaped through decades of leading hundreds of employees—including service as a nonprofit president and CEO—managing complex operations, building community relationships, and navigating change across very different environments.
300+Employees led in a single complex operating environment
$52MOperating budget responsibility
12 YearsUnited States Marine Corps service
9 YearsCivilian Aide to the Secretary of the Army; now CASA Emeritus
Egis Projects
Led more than 300 employees, seven direct reports, a $52 million budget, and more than 30 performance measures.
Disney Parks and Resorts
Served as Senior Manager, Corporate Social Responsibility; re-engineered the Imaginations Design Competition and created an immersive community experience for senior leaders.
Central Florida Urban League
Served as President and CEO of the not-for-profit organization, with responsibility for people, programs, governance, funding, performance, and community impact.
Each experience reinforced the same truth: strategies and systems matter, but people ultimately determine whether an organization succeeds.
Values
How we show up
Quality
Deliver work worthy of the trust placed in us.
Integrity
Tell leaders what they need to hear—not simply what they want to hear.
Authenticity
Show up genuinely and create space for others to do the same.
Credentials
Education and professional development
MA, Human Resource ManagementBS, Information TechnologyMaxwell Leadership Certified Executive DirectorCredit Union Development Educator
Published Work
Books by Allie Braswell
Let’s talk about what your organization needs.
If leadership, relationships, or team dynamics are affecting performance—or you are planning an experience that needs to move people forward—let’s begin with a conversation.